Needs gun turrets on the sides.

Well, over at Metafilter, one of the members interviewed the couple, so they're most likely real.

http://www.metafilter.com/69832/A-Video-Movie-Could-Improve-Your-Life

http://www.youtube.com/watch?v=FWhlelFPRro

From hulu.com:

"Why Hulu? Objectively, Hulu is short, easy to spell, easy to pronounce, and rhymes with itself. Subjectively, Hulu strikes us as an inherently fun name, one that captures the spirit of the service we're building. Our hope is that Hulu will embody our (admittedly ambitious) never-ending mission, which is to help you find and enjoy the world's premier content when, where and how you want it."

Oh good lord. Corporate people are idiots.