According to the domain's main page, the site has been taken down: they're asking the owner to contact them for details.

If I hadn't heard about this here, and downloaded it, I probably wouldn't have rented it when I saw it in the video store, and I wouldn't be telling people about how it's a really amazing movie. So let's hear it for unapproved promotional channels! :-)

When I worked the counter at Papa John's, I'd always ask the customers to fill in the tips line and the total, for their protection. I didn't have any reason to believe that fraud would occur, but I figured it was good customer service to make sure they were as safe as I could make them.