I thought that cover looked familiar...it's the same as Neal Asher's 'Cowl'.

http://ecx.images-amazon.com/images/I/51s7G6EWiyL._SS500_.jpg

Surely this is a self-defeating proposition. Making people pay (more) for sites like YouTube will simply mean that those sites will lose visitors, become less popular and no-one will want to pay a premium for them. The masses will just shift to other sites and ISPs will be chasing their tail trying to figure out where the hell everyone has gone.